Ambassador Communication Guide

Social Media

Click one of the social media icons above to see tips, tricks and sample posts to get you well on your way to being a social ambassador for The University of Baltimore. Huddle up, Team Eubie! 

Instagram Tips

Looking to harness the power of visual communication to spread awareness about The University of Baltimore? Take advantage of the ability to communicate with friends, family and colleagues with impactful images and catchy captions in support of our students during the Eubie Challenge.

Follow @ubaltmain on Instagram.

Connect your Instagram and Facebook accounts. Make sure that your Instagram posts are automatically posted on Facebook. Connecting Facebook and Instagram harnesses the power of both social media platforms at once and allows you to reach a wider audience.

Find powerful images. People-centric, positive images will help you gain attention towards the University's Eubie Challenge. Focus on sharing images that speak to the University’s mission. is a great way to take your own photographs or a stock image to the next level. If you want to include important dates, statistics, or quotes, Canva lets you add text right on top of the image as well as provides you with a suite of photo editing tools.

Socialize! Like other supporters’ posts, and consider re-sharing posts that stand out and speak to your cause. Showcasing the stories and individuals that propel the mission of Eubie Challenge will help you gain more followers, recognition, and traction in advance of Eubie Challenge.

Create a regular schedule for posting. We recommend posting at least 2-3 times per week to stay in your followers' feeds! If you integrate your Instagram posts with Facebook, you’ll want to consider how your Instagram posts will fit in with your other scheduled Facebook posts in support of UBalt students during the Eubie Challenge. Consider making posts that show a chronological history of The University of Baltimore, if applicable.

Have fun! Instagram is a really playful platform, and the perfect opportunity to let the unique personalities, humor, and convictions of The University of Baltimore shine through your photos and captions! Instagram is a fantastic opportunity to relate to your friends, family and colleagues showing them who you are and what you stand for. Go Team Eubie!

Twitter Tips

Want to quickly engage donors and share information about your fundraising efforts? Twitter is instant and efficient!

Below you will find a few tips to help you have success.

Follow @ubaltmain’s Twitter account.

Tell your followers that you are fundraising for the Eubie Challenge. Tell your followers about the specific Fund for Excellence that you support and begin to build a story around that. Use some of the suggested tweets provided below.

Don’t just follow! Become a part of the conversation. Let people know that you are out there and engaged. Respond to tweets like you are holding a conversation. You never know where this may lead.

Share pictures, videos and interesting content. Twitter is not just about your "words." Pictures and videos draw people in, and sharing interesting articles about what you and others are doing shows that you are part of a community.

Tweet, retweet and tweet again (especially during the Eubie Challenge)!

Sample Twitter Posts

  • Are you ready to be a part of the Eubie Challenge? It’s a day to celebrate all the good going on at The University of Baltimore! Visit 

  • Mark your calendars for June 5. It will be a day for everyone to support the Eubie Challenge. Visit 

  • On June 5, help us celebrate the Eubie Challenge by supporting students at! 

  • Get pumped for the Eubie Challenge! Join the conversation by following @ubaltmain and retweeting any posts! Be sure to visit

  • Get ready to get up and give for the Eubie Challenge on June 5! Follow @ubaltmain to stay updated on the giving movement! Be sure to check out

  • A little can go a long way when we get together and give together on June 5 for the Eubie Challenge! Check out

Facebook Tips

Looking to lift your voice up and cheer on UBalt students with Facebook? This playbook will take you from the sidelines and into the game, crafting a winning strategy for the Eubie Challenge. Here are some plays to rally the community for Team Eubie:

Talk it up! Post interesting information about the Eubie Challenge's effort to raise funds for students' education who are committed to improving their lives and the community around them. Let people know that you are supporting them and share your UBalt success story and photos. Ask your followers brief questions to keep them engaged. 

Tell everyone that The University of Baltimore's Fund for Excellence that you are supporting is a part of a dollar-for-dollar match through the Eubie Challenge. Be sure to tell people what it is all about. You are on Team Eubie, and you are doubling your impact to help UBalt students succeed through a donation that will be matched dollar for dollar up to $10,000 through June. Let them know how they can donate and ask them to spread the word far and wide.

Create a Facebook event. Invite your fellow fans to join Team Eubie and be a part of the Eubie Challenge so that they can be reminded as the day gets closer AND see who else is participating. Also, tell people to invite others. Remember, whether you're hosting an in-person event or virtual gathering, the whole event is worth celebration!

Sample Facebook Posts

  • Save the date: June 5 is the launch date for the Eubie Challenge! You can be part of the celebration by giving to the Fund for Excellence. Visit to find out more.

  • The true victory of the Eubie Challenge will be the tremendous impact those dollars will have when The University of Baltimore puts them to work for students! Join the giving throughout June at

  • Let’s show The University of Baltimore that our team is all heart! On June 5 and throughout June, help us celebrate the Eubie Challenge and advocate for their mission to provide a career-focused education to students. Visit to make a gift today!

  • I'm so excited to support the Eubie Challenge! You can support the Fund for Excellence. Just visit and donate starting on June 5.

  • On June 5, give where your heart is! To support my fundraiser for the Eubie Challenge, go to

Email Templates

See templates

Click the icon above to see sample emails to send to your family and friends before, during and after the Eubie Challenge.

You can use these email templates to reach out to your personal network and spread the word about your fundraiser. Just copy and paste the text below into your email client and add some personal flair to make it your own!

Before the Eubie Challenge

Subject: Join me in Supporting the Eubie Challenge


I am excited to announce that I am supporting The University of Baltimore during the Eubie Challenge by taking on the role of a fundraising ambassador. Learn more about the Eubie Challenge at The University of Baltimore Foundation Board of Directors have pledged to match all gifts dollar for dollar, up to $10,000, through June or until the goal is met.  

My fundraising will specifically support the Fund for Excellence, which supports opportunities for students, such as scholarships, equipment upgrades, professional development and more! 

[YOUR FUNDRAISER STORY: Why are you fundraising? What impact has The University of Baltimore had on you?]

Thank you for joining Team Eubie, embracing the challenge and elevating student success!

Subject: I Need Your Help!

Hi [first name],

The Eubie Challenge is only [DAYS UNTIL the Eubie Challenge] days away. I want to support them on June 5. I need you help to make a difference!

Your contributions to The University of Baltimore's Fund for Excellence can make a big impact on students. The UBalt Foundation Board of Directors have pledged to match all gifts dollar for dollar, up to $10,000, through June or until the goal is met. That means $10 turns into $20! Twice the impact to double down on opportunities for students, such as scholarships, equipment upgrades, professional development and University programs.


Together we can make a difference in the lives of UBalt students. Visit!

Thank you!

During the Eubie Challenge

Subject: The Eubie Challenge is HereSupport Students at The University of Baltimore  

Hi [first_name],

TODAY is the day! It’s June 5, so the time to give is now. My goal is to raise $[YOUR FUNDRAISER GOAL] in support of the students at The University of Baltimore, but I can’t reach my goal alone.

Please join me in helping support UBalt's Fund for Excellence, which provides such as opportunities like scholarships, technology upgrades and University programming by visiting The UBalt Foundation Board of Directors have pledged to match all gifts dollar for dollar, up to $10,000, through June or until the goal is met. That means $20 turns into $40! 

If you’ve already donated, thank you so much for your support! I hope you’ll consider sharing this fundraising page with your friends and family on social media to get the word out about and the difference they make to our community!

Thank you!

Subject: Time is Running Out!

Hi [first_name],

Join Team Eubie to join in the Eubie Challenge! With [$ AMOUNT RAISED SO FAR] already raised for The University of Baltimore's Fund for Excellence to support the most immediate and greatest needs faced by students, I am proud of my impact as a fundraising ambassador! Remember, the UBalt Foundation Board of Directors have pledged to match all gifts dollar for dollar, up to $10,000, through June or until the goal is met. A gift of $10 from you turns into $20 to support students! 

I am so thankful for the support of my community throughout this daybut the giving isn’t over yet! Visit and make a contribution to help UBalt students succeed.

You can also show your support by spreading awareness on social media!

Thank you again!

After the Eubie Challenge

Subject: Thank you

Hi [first_name],

Thank you so much for making gifts during the Eubie Challenge. Because of you, I was able to help raise funds for The University of Baltimore's Fund for Excellence to support students. Together, we made a difference.

Glad to count you as a teammate on Team Eubie!